Adopting Web 2.0: Should we rewrite the Internet?

Finally i decided to take the plunge into the blogging world and write about the so called Web 2.0 (i guess, i should mention the “so called” to be politically correct)

While the business and ivestment gurus in the US are debating whether Web 2.0 is a bubble or boom, the technology has created several initiatives including consulting firms specializing in Web 2.0 in India. I was recently browsing few Indian blogs and corporate websites and was thrilled at the developments. WATConsulting – a Web 2.0 consulting firm run by a 22 year old techie, has advices for corporations on why they should invest in Web 2.0. (see slideshare below)

Back when Microsoft introduced C#, I happened to visit Chennai around the same time. I noticed several billboards around the city advertising course offerings on C#. The technology was featured as cover story in magazines. The clarity of Indian entrepreneurs in adopting new technology is clearly unique.

Zimbra’s success and its acquisition last week by Yahoo, hopefully convinces the Web 2.0 Skeptical’s and helps them cross over. The company clearly has proven a new approach in product development and also a new business model – One that values the open source community and model. However, I am quite disappointed at the deal though. When Oracle paid ~400 million USD for acquiring Stellent – a content management company early this year, Yahoo has managed to acquire Zimbra (a clever & strong contender for Microsoft Exchange) for ~350 million USD. May be I am missing the scoop.

Unlike the buzzword “Portal” which i think is the most misunderstood and misused term in the Web Technology world, Web 2.0 has a clearly identified concept, technology and benefit. Moreover isn’t it easier to say Web 2.0 rather than Collective Intelligence and User generated content and Social Netwroking and Blog and Wiki and Mashup and Rich Internet Applications.

The rewriting of the internet has already started i guess. Day by day you can see that sites are offering a better user experience by implementing these new technologies. I truly believe that any thing other than static content can be done a lot more better utilizing these new technologies.

“Are coporations willing to take a shot at these new concepts and technologies?”  is the bigger question lingering in several minds.

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